Sales Specialist: Port Elizabeth - N/A08992
Applications accepted until:
Number of Openings


Head Office


Port Elizabeth

Job Purpose

Responsible and accountable for acquiring new business and establishing and maintaining existing business relationships with key clients in a specific market segment (including individuals, corporates, conferencing and government) through analysing local market trends and competitor activity with the aim of maximising the revenue potential of the business and growing the Company€™s market share.


  • Grade 12
  • 2-Year Tertiary qualification in travel and tourism is an advantage


  • 4 Years€™ experience in Sales, as a sales coordinator
  • Experience as a KAM (hospitality or services environment) is an advantage

Skills and Knowledge

  • Deciding
  • Developing relationships
  • Problem-solving
  • Influencing
  • Encouraging co-operation
  • Analytical skills
  • Dealing with customers
  • Planning
  • Reviewing / evaluating (feasibility / alternatives/ etc.)
  • Representing & Marketing
  • Self-driven and presentable
  • Valuing Diversity & Inclusiveness
  • Advanced written and verbal communication skills
  • Proficient computer literacy (MS Office; Qlikview)
  • Sales skills
  • Negotiating skills
  • Sales Presentations
  • Telephone skills
  • Industry and corporate knowledge
  • Marketing research and insights
  • Sales forecasting and reporting
  • Networking skills
  • Business Acumen
  • Financial Acumen
  • Digital Acumen
  • Reservations Systems- Opera
  • GDS is an advantage

Key Performance Areas:

  • Develop a sales plan to promote the Group€™s properties for a dedicated market segment
  • Understand the short- and long-term market forecasts and interpretation of market data.
  • Provide recommendations for present and future plans by determining and evaluating current market trends and customer preferences.
  • Build and maintain networks to understand the macro environment
  • Elicit new business opportunities and leverage relationships to promote revenues; competitive edge and business growth
  • Understand competitor product offerings in the hotel and hospitality industry within the allocated market, and provide input into the design and implementation of relevant marketing plans
  • Have a thorough understanding of the Sun International business unit properties and their Customer Value Propositions to assist in designing and executing relevant campaigns
  • Provide innovative concepts and customer insights to increase customer activity, site visitations and revenue spend at properties
  • Identify new market opportunities and ensure these opportunities are recommended as part of the sales strategy and plans
  • Complete various national key accounts sales reports including business acquisition and retention statistics
  • Own and manage a dedicated portfolio of key accounts nationally
  • Develop and implement plans to acquire new business opportunities and retain customers
  • Design plans and engage regularly with clients to retain and where possible increase business revenues
  • Conduct on-site inspections; meet-and-greet€™s; and familiarization trips; and entertain whenever required
  • Maintains positive relationships with all guests, tour operators, colleagues and sales networks
  • Conduct face-to-face client consultation to secure and retain business for SI
  • Cooperate with other departments in the hotel to create an exceptional Guest experience and build strong, comprehensive sales campaigns
  • Assists with maintenance of key client accounts, database, contact, team activities and business details within Opera S&C according to SI standards
  • Coordinates the distribution of information to all relevant departments within hotels
  • Ensures that clients and guests are treated with courtesy and respect at all times
  • Interact with clients and guests and provide professional service standards and solutions
  • Handle any complaints, disputes and suggestions, escalating any issues as required



Preference will be given to employees from the designated groups in line with the provisions of the Employment Equity Act, No. 55 of 1998, SISA internal recruitment policy as well as units employment equity plans.